Valor equity partners2/19/2023 Stay up to date on the latest pet food processing industry headlines on our News page. The company also supports animal shelters and rescue organizations through its new program launched this year, which aims to reduce the cost of quality pet food for shelters, foster pet owners and new pet owners. Pet owners can personalize the proportions of their subscription-based Spot & Tango orders based on their dogs’ individual needs. The minimally processed diets contain high-quality fresh and whole ingredients and are free from artificial additives. We are thrilled to partner with the Spot & Tango team at this key inflection point, as they expand their portfolio and build out the supply chain to address the needs of dogs and consumers across the country.”Īll Spot & Tango formulas are developed with help from animal nutritionists. “The company is a pioneer in new product development, creating solutions that solve real problems for pet parents. “Spot & Tango is building a brand that meets growing consumer preferences for pet health and wellness, convenience and personalization,” said Jon Shulkin, partner and co-president of Valor Equity Partners. In January 2022, the company announced plans to invest $20 million in its first in-house manufacturing facility in Allentown, Pa. The company first launched its UnKibble line in 2020, and also offers fresh formulas for dogs. To continue meeting this increased demand and an accelerated shift toward omnichannel and e-commerce purchasing preferences in the pet market, Spot & Tango will expand its UnKibble line to include a new Cod & Salmon recipe for dogs with food sensitivities. Pet food and treat sales have grown 9.7%, and it is estimated that direct-to-consumer brands like Spot & Tango will exceed 55% of total pet food sales in the United States by 2025. Our partnership with Valor has been pivotal as we have scaled our team, supply chain and operations to support rapid growth.”Īccording to data from the American Pet Products Association (APPA) shared by Spot & Tango, pet ownership in the United States has surged to 23 million new pet owners since the start of the pandemic. “Our mission is to lead the market in innovation by building a platform of products, services and community content that meet the needs of pets and their parents nationwide. Their prominent investment areas are Community and Lifestyle. “We fundamentally believe that health and wellness for pets is a right, not a luxury,” said Russell Breuer, founder and chief executive officer of Spot & Tango. Valor Equity Partners is a Venture Capital Firm based out of United States of America.
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